What is Ask AI and how does it work?

Ask AI is a conversational assistant that has read your reviews across all connected platforms. You can ask it any question in plain English — "What do guests complain about most?", "How is our pool rated?", "Compare breakfast feedback across locations" — and get an answer built from the selected period, with the platform and review counts it drew on shown beside it.

How does auto issue detection work?

AI analyzes your reviews for the period you choose and classifies each issue by severity — Critical, High, Emerging, Resolved — and category. Every issue lists the source reviews behind it, and you can re-run detection anytime for a fresh look.

How are tickets created?

A ticket can be created automatically from a detected issue, or added by hand from the Tickets screen. Every ticket carries a priority, a status (Open, In Progress, Resolved) and a category, along with the reviews that raised it.

What categories does it detect?

AI Insights detects issues across categories like Food & Beverage, Staff Behavior, Front Desk, Housekeeping, Maintenance, WiFi & Technology, and more — shown on every issue and ticket alongside its severity and status.

How is this different from LTR?

LTR scores whether guests would recommend you on a 0–10 scale and ranks the topics moving that score — the tone, themes and trends in your reviews. AI Insights goes further — it turns those insights into action. It detects specific operational issues, creates trackable tickets with a priority and a status, and measures the resolution rate and the time it took, from detected issue to resolved ticket. Think of LTR as the "understanding" layer and AI Insights as the "action" layer.

Turn Every Review Into an Actionable Insight

Ask AI about your reviews, auto-detect operational issues, create trackable tickets, and measure the impact of every fix — all in one intelligent platform.

Ask AI. Detect Issues. Create Tickets. Measure Success. Four modules, one dashboard.

AI Modules

Severity

Critical to Resolved

On demand

Run Analysis anytime

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Operational report

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What is AI Insights?

AI Insights lets teams ask questions about their reviews in plain language and automatically detects emerging issues across review text. Instead of reading hundreds of reviews, a manager can ask what customers complained about most this month, see the recurring patterns behind the answer, and re-run detection any time they want the latest picture. It works on the same review data ReputationSystems already monitors across 30+ platforms, so the answers reflect what customers are actually saying.

Your Reviews Hold the Answers. You Just Can't Reach Them.

Critical issues, hidden patterns, and growth opportunities are buried in your reviews. Without AI, they stay hidden.

Buried Critical Feedback

A health code violation complaint is buried on page three of your Google reviews — and nobody saw it until a customer posted it on social media.

No Way to Ask Your Data

You want to know what guests think about your breakfast service, but answering that means reading hundreds of reviews manually.

No Issue Tracking System

When a pattern emerges in reviews, there's no structured way to create tasks, assign owners, or track resolution.

Siloed Review Intelligence

Insights from Google, Yelp, and TripAdvisor live in separate dashboards — you never see the full picture in one place.

No Resolution Tracking

You fixed the WiFi issue two weeks ago but have no way to measure whether it actually improved guest satisfaction.

Reactive, Not Proactive

Problems are discovered only after they've damaged your rating — instead of while they're still a pattern in the reviews.

ReputationSystems AI Insights Solves All of This

A conversational AI assistant, automatic issue detection, smart ticket management, and success metrics — working together to turn raw reviews into resolved improvements.

Four AI Modules. One Intelligence Engine.

From question to insight to ticket to resolution — every step automated by AI.

Ask AI AssistantAsk in plain language and get an answer built from your reviews, with platform and review counts shown beside it

Auto Issue DetectionAI scans your reviews for the period you choose and lists issues by severity — critical, high, emerging, resolved

Smart Ticket CreationCreate tickets from detected issues, or by hand, each with a priority, status and category

Resolution PipelineFollow every issue from detected, to ticket, to validated — as counts in one pipeline

Success MetricsResolution rate and resolution time for the period, next to your review volume and average rating

Source Reviews LinkedEvery issue and ticket links back to the reviews that raised it

The Result? Every Issue Found, Tracked, and Resolved

Every detected issue carries its severity, category and the reviews behind it — turned into a ticket you can follow from open to resolved, without reading each review by hand.

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Powerful AI That Turns Reviews Into Results

Four intelligent modules working together — from conversational AI to measurable outcomes.

Questions, Answered from Your Reviews

Ask AI

Ask in plain language; the answer is built from your reviews, with the platform and review counts it drew on shown beside it.

3Natural-language questions about your reviews
1Answers written from the selected period
2Platform and review counts beside the answer

The Issues Behind the Ratings

Operational Insights

Detection runs over the period you choose and lists every issue with its category, severity, status and the reviews that raised it.

1Severity: critical, high, emerging, resolved
2Category and status on every issue
3Drill down to the source reviews
4Run detection for any period

From Finding to Owner

Tickets

Detected issues become tickets with a priority, a status and a category, listed with their source reviews.

3Tickets created from detected issues, or by hand
2Priority, status and category on each ticket
1Open / in progress / resolved counts

Is It Working?

Success Metrics

Reviews, average rating, resolution rate and resolution time for the period, with the pipeline from detected insight to validated ticket.

1Resolution rate and time for the period
2Pipeline from detected insights to validated tickets

"Ask AI found a pattern of HVAC complaints across three locations that we would have missed reading reviews one by one — and the source reviews were right there to confirm it. It's like having a full-time analyst reading every single review."

Rachel C. · VP Operations, Pacific Hospitality GroupIllustrative examples based on typical customer outcomes.

Priority & status

on every ticket — Marcus J., general manager, the grand hotel & suites

Pipeline

insights → tickets → validated — Sarah M., director of guest experience, bayview resorts

Complete Your Reputation Management Stack

AI Insights works even better with these features.

LTRThe one theme moving your recommend scoreLearn more ReportsPDF reports for any period, in one libraryLearn more Growth AdvisorTurn insights into a prioritized growth planLearn more

AI Insights Across Every Platform

ReputationSystems combines reviews from all major platforms into one intelligent AI engine — no setup required.

Google

Booking.com

TripAdvisor

Expedia

Airbnb

Facebook

Yelp

Trustpilot

Apple Maps

Instagram

Bing

Google Play

TikTok

Foursquare

Nextdoor

Yellow Pages

Zomato

OpenTable

DoorDash

Uber Eats

Glassdoor

Indeed

Capterra

Zillow

Etsy

Houzz

Angi

Run Analysis, Any Period

AI Insights runs detection across all your connected platforms for whatever period you choose, so every issue shows the platforms and reviews behind it.

Frequently Asked Questions About AI Insights

Get answers to common questions about this feature.

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